Alive & Well Kombucha

Alive & Well began as a passion project for Trevor and Shyler Landry, combining Shyler’s love of nutrition and Trevor’s love of balanced beverages and mixology. They set out to create a functional beverage with unique flavors, softer bubbles, and a more balanced and less acidic flavor profile.

Headquarters

Dallas, Texas

Industry

Food, Beverages

Services Provided

Branding Development
Packaging

Mindful Branding

The brand needed to convey mindfulness towards health and healing. The client was very proactive by sending concepts that they had created on their own, which helped communicate to JSL the direction they wanted to go in and thanks to which we were able to create a logo that was simple, high impact, and conveyed the message they set out to share. Because of the nature of their brand and how it was going to be displayed mostly on the labels of their Kombucha cans, we created a single color branding scheme that was compatible with all of the different colors associated with each flavor, present ones included and future flavors anticipated.

Blending Design and Intention

The client was very attracted to using imagery that directly corresponded with the ingredients used for each flavors. With the guidance and consultation of JSL, the client was able to find, select, and contract a botanical illustrator to create custom illustrations for each kombucha flavor. JSL designed and set up the cans, almost to completion so that the illustrator could more clearly understand the composition and create their art to fit on the can accordingly. Unlike many JSL projects, which are largely web and digitally based, these designs were meant for print, which meant that additional steps were required before the files could be handed off to the client and their suppliers. The files had to go through a process call “prepress” in which each detail of the files are inspected and adjusted accordingly. To ensure everything was set up correctly, our team inspected overprint settings and collaborated directly with the client’s supplier to ensure that documents bleeds, margins, and guidelines were set ups properly.

Phenomenal company with even better people. I used and still use them today for my start up company. They have been patient and knowledgeable with my team and myself every step of the way. Communicate well and are very timely, too. I’d give six stars if it was an option. Highly recommend.”

NATE T.

CEO of Triumphant Transition Partners

JSL Marketing Team member working on the terrace

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